Templates · Subscription boxes · Problem and solution
Subscription box problem and solution ad template
An 8-second vertical clip of a shopper stuck on what to buy, then reaching for a monthly box as the answer.
- 200 credits per render
- 8 seconds, 9:16, 480p
What this template makes
Gift choice paralysis is a problem a box can solve, so this template starts there. A woman in her late 30s stands in a hallway with a coat half on and a phone in hand, looking tired of scrolling for a present. She says what is wrong in one sentence, then points at a wrapped box on the shelf beside her.
Use it for any subscription category where the buyer is also the gifter, such as coffee, books, candles or snacks. Rewrite the frustration for your audience, such as running out of ideas, a gift that arrives late or a present that feels generic.
Keep the promise about the experience of choosing and receiving. Leave out shipping speed guarantees, price comparisons and claims about the recipient's reaction.
A problem-solution ad filters for viewers who already feel the frustration, which means the people who stay have a reason to care. A gift problem is common and easy to say in one line, and a wrapped box on a shelf is a visible answer.
Browse more subscription boxes ideas in the subscription boxes UGC ad library.
Script breakdown
- Hook
- Out of gift ideas again, and the party is Saturday.
- Body
- So I ordered a monthly box, a new surprise every month.
- CTA
- Pick one for them.
The exact prompt
Paste this into the EzUGC video generator, or use Make this ad to open it with everything set.
Vertical 9:16 handheld UGC video, phone held at chest height, warm indoor hallway light. A woman in her late 30s with a dark bob haircut and a camel coat half on stands in a bright entryway holding her phone in one hand, looking frustrated and tired. She sighs, looks into the camera, then turns and lifts a plain wrapped gift box with a simple ribbon from a wooden shelf and smiles. Natural handheld motion, shallow depth of field, soft warm light from a ceiling fixture and a coat rack blurred behind her. She says in a candid, relieved voice: "Out of gift ideas again, and the party is Saturday. So I ordered a monthly box, a new surprise every month. Pick one for them." Native audio with her voice, a small sigh and a soft thud of the box. The box has no logos, no brand names and no printed text. No on-screen text, no captions, no watermarks. Realistic hands with five fingers, natural face, authentic social media talking style.
How to use this template
- 1
Open the prompt in the generator
Click Make this ad and sign in. The prompt, 8 seconds and 480p portrait are already loaded.
- 2
Name the gift frustration
Change the opening line to the situation your shoppers face, such as a birthday coming up, a host gift or an anniversary with no plan.
- 3
Match the solution to your box
Edit the wrapped box description so the shelf item resembles your box style, then keep the spoken line within about 25 words.
- 4
Test two occasions
Render a birthday version and a thank-you version at 200 credits each, then publish both and keep the occasion that draws more watches.
Each render costs 200 credits.
Hook ideas for this format
- I was out of gift ideas again, and the party was Saturday.
- If you dread buying gifts for hard-to-shop-for people, watch this.
- I stopped scrolling gift lists the day I found this.
- The easiest present I give now comes in a box every month.
- Gift problem, one small fix.
Brands whose box works as a gift, including snacks, tea, books and self-care. If your product is for the buyer only, rewrite the frustration around running out of things to try.
Related templates
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Related guides: All templates · Subscription boxes solutions · AI UGC guide · UGC creator guide ·
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