How does entry-tier cost per video compare with MakeUGC?

On the snapshot in this table the two land within a dime of each other: EzUGC Startup is $4.90 per included video ($49 for 10) against about $9.80 on MakeUGC Startup. Video price alone will not decide this one. The Startup plan also carries 100 static ad generations, 25 avatar images, and 25 product-in-hand images in the same subscription, so compare the whole asset set you need each month rather than the per-video line on its own.

Why compare effective cost per video instead of headline plan price?

Headline monthly price alone hides output differences. Effective cost per video normalizes plan pricing against listed monthly allowances so teams can compare real production economics.

What does full-stack asset generation include in EzUGC?

EzUGC supports UGC videos, product photo shoot style assets, static ad creatives, and avatar images in one workflow built for paid social production.

How often is this pricing benchmark updated?

The benchmark is updated with dated snapshots. This page displays the current snapshot date directly under the headline and in the sources block.

MakeUGC Pricing: Cost-per-Creative Reality Check

This breakdown helps ad teams compare MakeUGC vs EzUGC using effective cost per usable output, not headline pricing alone.

Last updated: February 6, 2026

What the table tells you well

MakeUGC is one of the cleaner comparisons because both products publish a fixed monthly plan structure. The per-video math is easy to follow.

What still lives outside the table

The table does not tell you how much editing, approval cleanup, or support-asset work still happens after the video draft is generated.

How buyers usually use this page

Start with the table, then move into workflow fit. Teams that only compare plan price usually miss the operational cost difference completely.

Cost-per-video benchmark

Option	Monthly pricing	Typical output basis	Effective cost/video
EzUGC Startup	$49	10 videos	$4.90
EzUGC Growth	$99	100 videos	$0.99
MakeUGC Startup	$49	5 videos	$9.80
MakeUGC Growth	$69	10 videos	$6.90
MakeUGC Pro	$119	20 videos	$5.95

MakeUGC public plans include fixed monthly video allowances. Effective cost still changes with retry rates and workflow overhead.

Why teams switch

Where EzUGC pulls ahead of MakeUGC

Per-video price is close at the entry tier, so the decision usually comes down to how much of a campaign each subscription covers. EzUGC puts UGC videos, product photo shoots, static ads, and avatar images on one plan, so run the comparison against the full asset set you ship in a month rather than the video line alone.

Included beyond video

150

image generations on the $49 Startup plan

Plus 10 videos at $4.90 each

Full-Stack Asset Generation

Generate UGC videos, product photo shoots, static ad creatives, avatar images, and more from a single workflow.

Built for Weekly Ad Velocity

Ship more test-ready creatives with faster script-to-export cycles and clearer scaling economics.

What this changes for your team

More creative variants per month at the same budget

Less tool-switching between video, image, and photo assets

Higher throughput for performance ad testing

Pricing Snapshot and Sources

Rows above keep the current published plan math intact so the page stays grounded in a simple apples-to-apples benchmark before workflow nuance enters the picture.

Snapshot date: February 6, 2026

MakeUGC Pricing Breakdown Pricing

Where MakeUGC can fit

Early-stage campaign workflows
Low-to-moderate ad variation requirements
Basic UGC experimentation

Where EzUGC is stronger

Large creative test matrices
Faster script-to-export timelines
Lower expected cost per finished ad variation

Recent G2 review

Affordable Quality Ads, Easy to Use

★★★★★

5/5Matthew L.3/26/2026

I find EzUGC to be affordable and appreciate the great quality of the video and image ads it helps create. I particularly enjoy the video quality because it ensures that what customers see online is good, leading to more conversions for me. I also find the setup to be very simple and straightforward, which was a big plus when transitioning from Canva to using EzUGC all the time.

Validated ReviewerSource: G2 invite

Matthew L.

Small-Business (50 or fewer emp.)

Read the full G2 review

Creative Output Preview

See EzUGC creative volume in motion

Launch more weekly ad tests with one workflow for UGC videos, product photo shoots, static ads, and more.

Create Video Ad with EzUGC Read MakeUGC Review

solutions.studio6h

solutions.studio Showed the finished result first and the hook landed immediately. more

Views

54K+41%

Revenue

$13K+88%

social.solutions8h

social.solutions Clean product framing, fast pacing, and no extra fluff. more

Views

37K+29%

Revenue

$9K+64%

brand.creatives10h

brand.creatives This one feels like a native post, not an ad, which is why it keeps converting. more

Views

61K+52%

Revenue

$17K+95%

ugc.solutions12h

ugc.solutions Straight to the outcome, tighter cuts, and it holds attention the whole way through. more

Views

44K+35%

Revenue

$12K+73%

untitled.creative14h

untitled.creative Fast opener, clean payoff, and it still feels native in-feed. more

Views

39K+31%

Revenue

$10K+69%

creative.feed16h

creative.feed Quick hook, strong product moment, and the pacing keeps it from feeling like an ad. more

Views

46K+38%

Revenue

$14K+81%

skincare.daily2d

skincare.daily This texture is unreal. Skin looked bouncy after one pass. more

Views

19K+33%

Revenue

$24K+70%

luxe.beauty1d

luxe.beauty POV: You found the one product that actually works before makeup. more

Views

42K+22%

Revenue

$10K+66%

glow.essentials1d

glow.essentials Best weekend ever...... more

Views

48K+60%

Revenue

$8K+130%

wellness.hub3d

wellness.hub Saved this routine for every busy morning this week. more

Views

24K+59%

Revenue

$5K+66%

fit.lifestyle5h

fit.lifestyle No filter, no heavy edit. Just golden-hour skin and confidence. more

Views

48K+76%

Revenue

$11K+140%

beauty.finds7h

beauty.finds Tried it for one week and now everyone keeps asking what changed. more

Views

67K+45%

Revenue

$18K+92%

style.inspo9h

style.inspo The easiest way to get a clean look without rushing the whole routine. more

Views

31K+28%

Revenue

$7K+55%

solutions.studio6h

solutions.studio Showed the finished result first and the hook landed immediately. more

Views

54K+41%

Revenue

$13K+88%

social.solutions8h

social.solutions Clean product framing, fast pacing, and no extra fluff. more

Views

37K+29%

Revenue

$9K+64%

brand.creatives10h

brand.creatives This one feels like a native post, not an ad, which is why it keeps converting. more

Views

61K+52%

Revenue

$17K+95%

ugc.solutions12h

ugc.solutions Straight to the outcome, tighter cuts, and it holds attention the whole way through. more

Views

44K+35%

Revenue

$12K+73%

untitled.creative14h

untitled.creative Fast opener, clean payoff, and it still feels native in-feed. more

Views

39K+31%

Revenue

$10K+69%

creative.feed16h

creative.feed Quick hook, strong product moment, and the pacing keeps it from feeling like an ad. more

Views

46K+38%

Revenue

$14K+81%

skincare.daily2d

skincare.daily This texture is unreal. Skin looked bouncy after one pass. more

Views

19K+33%

Revenue

$24K+70%

luxe.beauty1d

luxe.beauty POV: You found the one product that actually works before makeup. more

Views

42K+22%

Revenue

$10K+66%

glow.essentials1d

glow.essentials Best weekend ever...... more

Views

48K+60%

Revenue

$8K+130%

wellness.hub3d

wellness.hub Saved this routine for every busy morning this week. more

Views

24K+59%

Revenue

$5K+66%

fit.lifestyle5h

fit.lifestyle No filter, no heavy edit. Just golden-hour skin and confidence. more

Views

48K+76%

Revenue

$11K+140%

beauty.finds7h

beauty.finds Tried it for one week and now everyone keeps asking what changed. more

Views

67K+45%

Revenue

$18K+92%

style.inspo9h

style.inspo The easiest way to get a clean look without rushing the whole routine. more

Views

31K+28%

Revenue

$7K+55%

Switching from MakeUGC? Start for $49 a month.

The Startup plan includes 10 videos and 2,000 credits every month. Move up to Growth when you need more.

Get Startup for $49 Compare plans

Frequently asked questions

On the snapshot in this table the two land within a dime of each other: EzUGC Startup is $4.90 per included video ($49 for 10) against about $9.80 on MakeUGC Startup. Video price alone will not decide this one. The Startup plan also carries 100 static ad generations, 25 avatar images, and 25 product-in-hand images in the same subscription, so compare the whole asset set you need each month rather than the per-video line on its own.

Continue comparison

Use feature, quality, and workflow criteria alongside pricing.

MakeUGC Alternative Page Open 4-Way Comparison EzUGC Pricing