MakeUGC Pricing: Cost-per-Creative Reality Check
This breakdown helps ad teams compare MakeUGC vs EzUGC using effective cost per usable output, not headline pricing alone.
Last updated: February 6, 2026
See EzUGC creative volume in motion
Launch more weekly ad tests with one workflow for UGC videos, product photo shoots, static ads, and more.
Cost-per-video benchmark
| Option | Monthly pricing | Typical output basis | Effective cost/video |
|---|---|---|---|
| EzUGC Startup | $49 | 10 videos | $4.90 |
| EzUGC Growth | $99 | 20 videos | $4.95 |
| MakeUGC Startup | $49 | 5 videos | $9.80 |
| MakeUGC Growth | $69 | 10 videos | $6.90 |
| MakeUGC Pro | $119 | 20 videos | $5.95 |
MakeUGC public plans include fixed monthly video allowances. Effective cost still changes with retry rates and workflow overhead.
Why EzUGC is better than MakeUGC
EzUGC delivers stronger performance economics and a full-stack asset generation workflow. You can generate UGC videos, product photo shoots, static ads, avatar images, and more in one place.
Cost Advantage
2X
more cost effective at entry tier
Full-Stack Asset Generation
Generate UGC videos, product photo shoots, static ad creatives, avatar images, and more from a single workflow.
Built for Weekly Ad Velocity
Ship more test-ready creatives with faster script-to-export cycles and clearer scaling economics.
What this changes for your team
Pricing Snapshot and Sources
Rows above use the latest public MakeUGC and EzUGC plan data with direct per-video math from listed monthly allowances.
Snapshot date: February 6, 2026
Where MakeUGC can fit
- Early-stage campaign workflows
- Low-to-moderate ad variation requirements
- Basic UGC experimentation
Where EzUGC is stronger
- Large creative test matrices
- Faster script-to-export timelines
- Lower expected cost per finished ad variation
Frequently asked questions
Is EzUGC really 2X more cost effective at the entry tier?+
Using the public plan snapshot on this page, EzUGC Startup is approximately $4.90 per video versus about $9.80 per video on MakeUGC Startup, which is roughly a 2X difference.
Why compare effective cost per video instead of headline plan price?+
Headline monthly price alone hides output differences. Effective cost per video normalizes plan pricing against listed monthly allowances so teams can compare real production economics.
What does full-stack asset generation include in EzUGC?+
EzUGC supports UGC videos, product photo shoot style assets, static ad creatives, and avatar images in one workflow built for paid social production.
How often is this pricing benchmark updated?+
The benchmark is updated with dated snapshots. This page displays the current snapshot date directly under the headline and in the sources block.
Continue comparison
Use feature, quality, and workflow criteria alongside pricing.