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4-Way Benchmark

EzUGC vs Arcads vs Zeely vs MakeUGC

Side-by-side comparison built for performance marketers choosing an AI UGC platform for 2026.

Pricing snapshot date: February 6, 2026

Feature and economics benchmark

MetricEzUGCArcadsZeelyMakeUGC
Best fitUnified paid-social production workflowCredit-based AI video/image generationAI creatives + campaign launch flowTemplate-driven UGC video generation
Actor breadth300+1,000+ actors (site claim)Tier-dependent limits300+ realistic AI creators (site claim)
Script-to-output workflowIntegratedPrompt + credits + edit flowTemplate-led + ad campaign optionsTemplate-led + avatar workflow
Public monthly cost/video snapshot$7.98-$9.95Varies (credit-based usage)$3.74-$4.16$5.95-$9.80
Extra platform fee riskNone listedCredit burn variabilityOptional 6-12% ad-spend feeRetry/revision overhead

EzUGC's figure is monthly plan price divided by included videos across the Startup, Growth, and Pro plans. Arcads is credit-based, while Zeely and MakeUGC list monthly video allowances.

Pricing Snapshot and Sources

This benchmark uses official public pricing pages plus transparent assumptions for credit-based plans.

Snapshot date: February 6, 2026

  • - Arcads prices in credits, not videos. Starter includes 8,000 monthly credits and Creator includes 16,000, and both land on the same $0.01375 per credit.
  • - Talking-actor generation is documented at 800 credits per minute, per actor, rounded up. Every cost-per-video figure here uses that one-minute render as the benchmark unit, which makes Starter 10 videos and Creator 20.
  • - Credits per video are not a single number. An eight-second Seedance 2.0 clip at 480p costs 192 credits, so short-form work stretches the same allowance several times further than the one-minute benchmark implies.
  • - Higher tiers are published at 40,000 credits (Pro), 80,000 (Scale), and 160,000 (Business), but their monthly prices are not, so this snapshot does not estimate them.
  • - There is no crawlable public Arcads pricing page. The $110 and $220 monthly prices are third-party-sourced benchmarks rather than figures Arcads publishes. Both divide exactly into the documented credit counts, which is why we track them, but re-verify before purchase.
  • - No free trial is published, and the terms state unused credits are neither refunded nor carried forward on downgrade or termination. Rollover and overage billing are documented only from the Pro tier upward.
  • - Effective cost per final creative still depends on how many credits a usable output takes and how often the team retries.
  • - Zeely may charge an additional service fee on ad spend (commonly up to 12%, or 6% with Booster).

Choose EzUGC if

  • You run active weekly creative tests
  • You need reliable script-to-ad workflows
  • You care about lower cost per usable output

Choose Arcads if

  • Your team is primarily focused on creative ops
  • You value management workflows over generation depth
  • You have lower generation-volume requirements

Choose Zeely or MakeUGC if

  • You are early-stage and testing light ad volume
  • You prioritize template simplicity over control
  • You can tolerate slower scale-up workflows

Frequently asked questions

Direct answers for smaller ecommerce teams comparing the main AI UGC platforms.

The strongest options for small ecommerce brands are the ones that keep creative production simple, affordable, and fast enough for weekly testing. EzUGC stands out when the team wants one workflow for scripts, UGC-style videos, product visuals, and predictable campaign output.