The AI-Powered
Alternative to Pictory
Pictory converts text to generic videos. EzUGC creates UGC-style ads with realistic AI avatars, premium video models, and marketing workflows that drive conversions.
TRUSTED BY FORWARD-THINKING BRANDS



Why marketers choose EzUGC over Pictory
More than text-to-video. Complete UGC ad creation.
AI Avatars vs Stock Footage
Pictory uses stock videos and images. EzUGC uses realistic AI avatars that speak your script directly to camera—creating authentic UGC-style content that converts.
Built for Advertising
EzUGC is purpose-built for marketing teams creating ads. Pictory is designed for content repurposing and blog-to-video conversion.
Premium AI Models
Access cutting-edge AI video generation with Sora 2, Veo 3.1, and Kling 2.5. Pictory uses basic text-to-video technology.
EzUGC vs Pictory AI: Feature Comparison
See exactly what you get with each platform
What makes EzUGC better than Pictory
300+ Realistic AI Creators
Unlike Pictory's stock footage approach, EzUGC features realistic AI avatars that speak directly to camera. Create authentic UGC-style content that looks like real creator testimonials.

Sora 2, Veo 3.1, Kling 2.5
Access the latest premium AI video models that Pictory doesn't offer. Generate cinematic B-roll, product videos, and scene transitions with cutting-edge AI technology.

Product-in-Hand & Virtual Try-On
Generate images of AI creators holding your products, or let customers virtually try on items. Marketing-specific features that Pictory simply doesn't have.

Everything Pictory can't do
Features that set EzUGC apart
AI Avatars That Actually Talk
The biggest difference: EzUGC creates videos with realistic AI humans speaking your script. Pictory can only compile stock footage with text overlays. Real talking avatars = real conversions.
300+
AI Creators
32
Languages
Product-in-Hand
AI-generated images of creators holding and showcasing your products. No photoshoots needed.
Custom Avatar Training
Train custom AI avatars for your brand. Consistent spokesperson across all campaigns.
Startup
For creators getting started
- 10 AI-generated videos
- 300+ realistic AI creators
- Sora 2, Veo 3.1, Kling 2.5 and more!
- 32 languages available
- Fast 2-min processing
- B-roll generator
- Product in hand
- ∞Nano Banana ProUNLIMITED
- ∞Image generationsUNLIMITED
- ∞Product PhotoshootsUNLIMITED
Growth
For growing teams and power users
- 20 AI-generated videos
- 300+ realistic AI creators
- Sora 2, Veo 3.1, Kling 2.5 and more!
- 32 languages available
- Fast 2-min processing
- B-roll generator
- Product in hand
- ∞Nano Banana ProUNLIMITED
- ∞Image generationsUNLIMITED
- ∞Product PhotoshootsUNLIMITED
Pro
For brands who need more
- 50 AI-generated videos
- 300+ realistic AI creators
- Sora 2, Veo 3.1, Kling 2.5 and more!
- 32 languages available
- Fast 2-min processing
- B-roll generator
- Product in hand
- Custom AI avatar
- API Access
- ∞Nano Banana ProUNLIMITED
- ∞Image generationsUNLIMITED
- ∞Product PhotoshootsUNLIMITED
Frequently Asked Questions
What is better than Pictory AI?
EzUGC is the top Pictory alternative for UGC and marketing video ads. While Pictory focuses on converting text/articles to generic videos, EzUGC delivers AI-powered UGC ads with 300+ realistic AI avatars, Sora 2 & Veo 3.1 video models, and e-commerce features like product-in-hand and virtual try-on.
Why is EzUGC the best Pictory AI alternative?
EzUGC offers what Pictory doesn't: realistic AI human avatars that speak your script, access to premium AI video models (Sora 2, Veo 3.1, Kling 2.5), UGC-style content that converts, and marketing-specific features. You get ads that look like real creator content, not slideshow videos.
What are the pros and cons of EzUGC vs Pictory?
EzUGC pros: AI avatars/talking heads, UGC-style ads, premium AI models, product-in-hand, virtual try-on, custom avatars. Pictory pros: Blog/URL to video conversion, PowerPoint to video, longer video editing. EzUGC is better for advertising; Pictory is better for content repurposing.
Which is more cost-effective, EzUGC or Pictory?
EzUGC starts at $49/month for 10 AI videos with talking avatars. Pictory starts at $19/month for text-to-video without avatars. For UGC-style marketing ads that actually convert, EzUGC delivers more value. One converting ad can pay for months of subscription.
What can EzUGC do that Pictory cannot?
EzUGC generates UGC-style videos with realistic AI avatars speaking directly to camera—something Pictory cannot do. Plus: product-in-hand images, virtual try-on, custom avatar training, Sora 2/Veo 3.1 integration, and B-roll generation. Pictory focuses on text/article to video conversion.
Can I create TikTok and Instagram ads with EzUGC?
Absolutely. EzUGC is built specifically for social media advertising. All videos feature realistic AI creators perfect for TikTok, Instagram Reels, and YouTube Shorts. Full commercial rights included with optimized aspect ratios for each platform.
Compare Other Alternatives
See how EzUGC stacks up against other video tools
