Templates · Subscription boxes · Unboxing
Subscription box unboxing ad template
An 8-second vertical clip of a creator cutting the tape on this month's box and reacting to the first item, ready to open in the generator.
- 200 credits per render
- 8 seconds, 9:16, 480p
What this template makes
The monthly box arriving is the product moment for a subscription brand, so this template puts the viewer at the kitchen table when it happens. A woman in her mid 20s drags a plain mailer box across the table, runs a thumb along the tape seam and lifts the flaps to find tissue paper and a few wrapped items inside. The camera stays handheld and close.
Change what is inside to match your category: snacks, tea, craft kits, self-care items or pet treats. Rewrite the spoken line around the thing your members say first when they open a box. Each render is one ad variant, so make several with different first reactions and run them as a hook test.
Keep the clip about the opening and the first look. Leave pricing, discounts and cancel terms out of the spoken line, and put any offer in the caption where it can be edited without a re-render.
Subscription shoppers buy a surprise they cannot see yet, so watching someone else open one answers the question of what actually arrives. The cut tape, the tissue paper and the first reaction give the first three seconds clear visual action, and a spoken reaction gives your hook test one thing to vary.
Browse more subscription boxes ideas in the subscription boxes UGC ad library.
Script breakdown
- Hook
- This month's box just landed, so let's open it.
- Body
- The tissue paper alone is cute, and it smells amazing.
- CTA
- Link is in my bio.
The exact prompt
Paste this into the EzUGC video generator, or use Make this ad to open it with everything set.
Vertical 9:16 handheld UGC video, selfie-style phone camera propped at eye level, bright natural kitchen light. A woman in her mid 20s with curly auburn hair and a yellow cardigan sits at a light wooden kitchen table and pulls a plain brown mailer box toward her. She runs her thumb along the tape, opens the flaps, parts the pastel tissue paper and lifts out a small wrapped item, then smells it and grins at the camera. Natural handheld shake, shallow depth of field, soft window light from the right, warm tones. She says in an excited, genuine voice: "This month's box just landed, so let's open it. The tissue paper alone is cute, and it smells amazing. Link is in my bio." Native audio with her voice, tape peeling and tissue rustling. The box and items have no logos, no brand names and no printed text. No on-screen text, no captions, no watermarks. Realistic hands with five fingers, natural face, authentic social media unboxing style.
How to use this template
- 1
Open the prompt in the generator
Click Make this ad and sign in. The generator opens with the prompt, 8 seconds and 480p portrait set.
- 2
Describe this month's contents
Replace the wrapped item with something from your category and edit the spoken line to the first thing members tell you when they open a box.
- 3
Render a few first reactions
Run the clip with a smell reaction, a texture reaction and a surprise reaction. Each render is 200 credits, so three versions use 600 credits.
- 4
Post them as separate creatives
Publish each clip as its own ad on TikTok, Reels or Shorts and keep the one that holds viewers beyond the first three seconds.
Each render costs 200 credits.
Hook ideas for this format
- This month's box just landed, so let's open it.
- I forgot what I ordered, so this is a real surprise.
- Watch me find out what is in box number one.
- The tape is barely cut and I already like it.
- Unboxing day is my favorite day of the month.
- Come open this with me before I peek.
One 8-second render at 480p is 200 credits. Three versions with different first reactions use 600 credits.
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Related guides: All templates · Subscription boxes solutions · AI UGC guide · UGC creator guide ·
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