Templates · Supplements · Founder story
Supplement brand founder story ad template
An 8-second vertical founder video in a small kitchen lab, with an origin line about ingredient lists and routines.
- 200 credits per render
- 8 seconds, 9:16, 480p
What this template makes
This template makes one 9:16 clip of a founder in his 30s in a small kitchen test space, a scale and a few unlabeled jars on the counter behind him. He explains why he started the company in a plain voice, with a phone propped on a stack of boxes.
Rewrite the origin around something checkable: you were tired of long ingredient lists, you wanted a smaller scoop, you wanted unflavored options. Keep the reason about the product formula or format, and leave out personal health stories.
Founder stories in this category sell trust. Keep every sentence something you could show a reader, and avoid anything that suggests the product treats a condition.
A founder explaining a formulation choice makes a plain product feel considered. The kitchen setting reads as small-batch without any claim. Staying on ingredients and format lets the story stand without health promises.
Browse more supplements ideas in the supplements UGC ad library.
Script breakdown
- Hook
- I started this because ingredient lists kept growing.
- Body
- So I wrote a short one and tested it in my kitchen.
- CTA
- Come see the batch.
The exact prompt
Paste this into the EzUGC video generator, or use Make this ad to open it with everything set.
Vertical 9:16 handheld UGC video, phone propped on a stack of shipping boxes at eye level, bright morning kitchen light. A man in his mid-30s with a trimmed beard and a plain grey t-shirt stands in a small kitchen workspace. Behind him on the counter are a digital scale, a wooden scoop and a row of unlabeled jars. He looks at the camera, picks up one jar, holds it near his chest and smiles. Gentle handheld sway, shallow depth of field, warm tones. He speaks plainly: "I started this because ingredient lists kept growing. So I wrote a short one and tested it in my kitchen. Come see the batch." Native audio with his voice and faint kitchen ambience. No brand names, no logos, no labels, no printed text on any jar. No on-screen text, no captions, no watermarks. Realistic hands with five fingers, natural face, authentic small brand founder style.
How to use this template
- 1
Open the template
Click Make this ad to open the generator with the model and 8-second portrait settings loaded.
- 2
Write a short origin
Name one formula or format decision, such as a shorter ingredient list, in one sentence. Keep the whole quote near 25 words.
- 3
Dress the set
Edit the workspace, jars and founder description so they resemble your own space.
- 4
Pair with a product clip
Add a second render of the product in use and run them together. Two renders use 400 credits.
Each render costs 200 credits.
Hook ideas for this format
- I started this because ingredient lists kept getting longer.
- Here is the thing I got wrong in my first batch.
- I wanted an unflavored scoop that dissolved properly.
- My kitchen counter was the first lab.
- I built it for my own shelf first.
- Every choice here started as a question I could not answer.
One 8-second 480p render is 200 credits. A founder clip with a product clip is 400.
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