Video isn’t “content” anymore. It’s the unit of competition.
TikTok, Reels, Shorts - they don’t reward effort. They reward output. If you can’t ship fast, you lose.
InVideo is a popular pick for cranking out social videos. But the market moved. New tools are faster, more specialized, and in some cases, way cheaper per usable ad.
This guide walks through the best InVideo alternatives in 2026, what they’re actually good at, and how to choose without getting stuck in demo-hell.
Exploring the Top InVideo Alternatives in 2026
Here’s the uncomfortable truth: most “AI video tools” are either:
- Template editors with a sprinkle of automation
- Creative playgrounds that make cool visuals, but don’t reliably make ads that convert
- Avatar tools that look impressive… until you try to scale production
So the right alternative depends on what you’re optimizing for:
- Speed (minutes, not days)
- Consistency (your ads shouldn’t look like 12 different brands)
- Cost per finished video (the number that matters)
If you’re running performance marketing, cost per iteration is the whole game.
Traditional UGC often costs ~$200/video hiring creators. EzUGC AI UGC is ~$5/video - and you can crank variants all day.
| Tool | Best For | AI Features | Review |
|---|---|---|---|
| EzUGC | Social media video generation, quick ad creatives | Strong AI (text-to-video, idea-to-video, auto-captions, voice-over) | ★★★★★ |
| Lumen5 | Social media content, blog-to-video | AI turns text/blogs into videos | ★★☆☆☆ |
| Biteable | Explainer and business videos | Some automation, but not advanced | ★★★☆☆ |
| Promo.com | Marketing & promotional ads | AI-assisted templates | ★★☆☆☆ |
| Animaker | Animated videos, explainer videos | AI text-to-speech, auto lip-sync | ★★☆☆☆ |
| Deepbrain AI | AI avatar videos, training/educational use | Advanced AI avatars, text-to-speech | ★★★☆☆ |
| Runway | Creative professionals, advanced editing | Cutting-edge AI (video editing, inpainting, text-to-video, green screen) | ★★☆☆☆ |
1. EzUGC: The fastest path to UGC-style ads (without the $200/video bill)
If your goal is social video that sells - not just “a video” - start here.
EzUGC is built for the thing most tools avoid saying out loud: you need lots of ad iterations. Hooks, angles, offers, languages, formats. The boring grind that wins.
What EzUGC is great at
- UGC-style video ads that feel native to TikTok/Reels
- AI avatars that look real (and don’t flake, reschedule, or go off-brief)
- 32+ languages for localized creative without rebuilding from scratch
- Speed: create video ads in minutes, not days
- Cost: about ~$5/video vs ~$200/video with traditional UGC creators
Who uses it
- DTC brands that need weekly creative refreshes
- Agencies producing volume for multiple clients
- Performance marketers who want more shots on goal
The point of view
Most teams don’t have a “creative problem.” They have a throughput problem.
EzUGC fixes throughput.
Create your first UGC-style ad at https://app.ezugc.ai
2. Predis.ai: Creativity going beyond just videos
Predis.ai positions itself as an AI engine for social content. You give it text, pick a style, and it generates a video with voiceover, visuals, and music.
It’s especially geared toward social media workflows - templates, customization, and integrations (including Shopify) to spin up product-focused content.
Monthly Pricing: 7-day free trial, after adding CC
Annual Pricing: 7-day free trial, after adding CC
3. Lumen5: Storytelling simplified with a dynamic touch
Lumen5 is the “drag-and-drop and don’t make me think” option.
You pick a template, drop in assets, add text/music/voiceovers, and you’re moving. It’s friendly for beginners, though it can feel slow when loading or uploading.
If your workflow is turning blog posts into social clips, Lumen5 is a reasonable fit.
4. Biteable: Bite-sized videos with big impact
Biteable is geared toward social-first, template-driven videos.
You’ll get access to trendy templates, music, and graphics - but expect some learning curve and time investment. It’s best when you want quick, punchy formats for things like Stories and TikTok-style pacing.
5. Promo.com: The all-in-one video marketing hub
Promo.com is a broad “video marketing suite” play.
It covers a lot: intros, social posts, email graphics, explainer-style animations. The tradeoff is you may run into lag, which is annoying when you’re trying to ship fast.
If you want a single hub for lots of marketing assets (not just ads), it’s worth considering.
6. Animaker: Where animation meets storytelling
Animaker is for when you want animated explainers and character-driven visuals.
You’ll get a huge library of animations, characters, and props. That power comes with setup time - there’s more to learn before you feel fluent.
If your brand leans animated (education, SaaS explainers, internal training), Animaker can work.
7. DeepBrain AI: The simplicity of text-to-video mastery
DeepBrain AI is in the AI avatar camp.
You can turn scripts into presenter-style videos, product demos, clips, and training content. It also offers editing features like lip-syncing, green screen, and transitions.
This is a decent route if you want “talking head” content without filming.
8. Runway: Stunning visuals and artistic styles
Runway is less “make me an ad” and more “give me a creative lab.”
It’s strong for advanced editing and AI effects - image generation, style transfer, inpainting, and green screen tools. Great for creative pros who want control and experimentation.
If you’re a performance marketer, you’ll probably use Runway as a specialty tool, not your daily ad factory.
Beyond the Alternatives: Choosing the Right Tool
Don’t pick a tool based on the flashiest demo. Pick it based on your bottleneck.
Ask these questions
- What are you producing most often? UGC ads, explainers, blog-to-video, animated content?
- How many videos per week do you actually need? (Be honest.)
- Do you need localization? If you’re selling globally, 32+ languages matters.
- What’s your real cost per usable video? Not subscription cost - finished output that you can run.
If you’re buying traditional UGC, the math is brutal:
- ~$200/video hiring creators
- plus revisions
- plus delays
- plus inconsistency
If you want volume and predictability, AI UGC starts to look less like a “tool choice” and more like a business decision.
The Final Verdict: Choosing the perfect AI video generator
If you want a simple editor, you’ve got options.
But if you want ads that iterate fast, the hierarchy changes.
- EzUGC is the top pick when you care about UGC-style performance creative, consistency, and cost per variant (about ~$5/video).
- Predis.ai is strong for social content generation workflows.
- Lumen5 is solid for straightforward storytelling and blog-to-video.
- Runway is a creative powerhouse when you need advanced visuals.
The best tool is the one that keeps your team shipping.
If you want to see what “minutes, not days” feels like, start here.